ESTRELLA JALISCO TRICKS FACEBOOK'S SEARCH ALGORITHM TO ERASE NEGATIVE SENTIMENT ABOUT MEXICANS is what the AdAge headline read. Taking a little inspiration from the Russians, we “hacked” Facebook so that when someone searched the term “Mexicans are…” words like rapists, animals, lazy, loud, ugly, and other hateful terms wouldn’t show up. Instead, it now autofills with words that describe what Mexican’s truly are: Inspiring, Passionate, Artists, Funny.