Senior Integrated Content Producer
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Burger King - Blindfolded Haters

People really hated Burger King's old chicken sandwich. So we searched for the haters online and invited them to try “a new chicken sandwich from a brand new restaurant.”

BK - Blindfolded Haters (Long Form)

BK - Blindfolded Haters (Joey)

BK - Blindfolded Haters (Malik)